2010-08-08T17:02:02-05:00 GCI info@gospel.com /feeds/topics/inception/ http://internetevangelismday.com/blog/archives/2269 2010-08-08T17:02:02-05:00 Inception has been getting rave reviews. It’s certainly the sort of film you’d want to see a second time. In fact, this second viewing phenomenon is very widespread, as people return to work out the intricacies of the plot, not to mention looking for the many hidden visual and musical puns which have been deliberately embedded in the film. This is what the industry calls a ‘rehook’. (How can we make aspects of Christian and evangelistic ministry, offline or online, have this ‘rehook’, ’sticky’ attraction to return?)