2013-11-14T14:51:44-05:00 GCI info@gospel.com /feeds/topics/website/ http://internetevangelismday.com/blog/archives/11800 2013-11-14T14:51:44-05:00 Two very helpful pages from Jakob Nielsen about website usability. A confusing website is one that visitors will leave. Quickly and permanently. Jakob Nielsen is a recognized website usability expert. You can also sign up for his AlertBox newsletter. http://internetevangelismday.com/blog/archives/11627 2013-10-01T14:54:35-05:00 Human brains are wired up a certain way. You cannot break human cognition rules and still communicate – this applies to a vast variety of situations. That the message is 'spiritual', or otherwise beneficial, makes no difference. Online, everything is subject to the brutal 'blink test' – the lightning fast algorithm our brains apply to a website, magazine article, video short, or anything else, as the infographic explains. http://internetevangelismday.com/blog/archives/11033 2013-06-13T10:54:18-05:00 Internet Toolbox for Churches is exactly what it says on the tin. If you are a church leader or webmaster, Dave Hake's newsletter, podcast and short articles are essential reading. View his latest posts, and sign up, at InternetToolboxforChurches.com The significance of his vision is that he understands and explains how to make church digital strategy (website and social media presence) outsider-friendly, and not just a noticeboard for church members or believers looking for a new or holiday church. http://internetevangelismday.com/blog/archives/10620 2013-04-15T11:35:47-05:00 Church Mag reports an increase in attacks to hack into WordPress-powered sites (which these days are 22+% of new website launches, including many church sites). They recommend urgent action to increase the security of all WordPress.org sites. http://internetevangelismday.com/blog/archives/10470 2013-03-01T10:15:04-05:00 People expect video shorts. If well-made, these can communicate a lot in two or three minutes. They are ideal for the homepage of a church site. Making a video short is not rocket science, and you'll find a lot of help at Trinity Digital Media and from the books Professional Web Video, and How to Shoot Video That Doesn't Suck: Advice to Make Any Amateur Look Like a Pro. Read more... http://internetevangelismday.com/blog/archives/9539 2012-10-11T16:45:56-05:00 Web users are very fickle, and will leave your website within seconds for multiple reasons. One major turnoff is asking people to register for things. Avoid designing this into your site unless it is unavoidable. http://internetevangelismday.com/blog/archives/9397 2012-10-02T12:51:24-05:00 New kid on the block Pinterest can be very significant in driving traffic to your website. Consider whether a Pinterest page could be part of your overall strategy for church or ministry website. http://internetevangelismday.com/blog/archives/8863 2012-08-14T12:03:21-05:00 Practical easy advice to implement on your site or blog. These are not things you need to pay an 'expert' to do, and be very leery of anyone offering guaranteed results or paid-for backlinks (which Google will penalize you for). Do make sure that every page of your site or blog has separate, visible, sharing buttons for the 'Big 4' social networking options: Facebook, Twitter, Pinterest and Google+, which will share a ready-made well-worded post about that page, to each site. http://internetevangelismday.com/blog/archives/8896 2012-08-08T12:51:18-05:00 Britain has fallen in love. The object of our affection? Jessica Ennis, UK's heptathlon gold medal winner. Before each Olympic games, UK chooses someone to be 'the face of the Olympics'. Their picture becomes a tangible shorthand that sums up our Olympic team and hopes. Picture choice is vital, both online and offline. http://internetevangelismday.com/blog/archives/8823 2012-08-07T12:34:37-05:00 Think about it. How many confusing websites do you leave in frustration? Apply the same outsider's eye to your own. Or, much better, test your site with web users of only modest web ability, who do not know your site. This is easy to do and will repay the time and effort a thousand times over.