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The message and challenge of the Olympics to the church
The Olympics opening ceremony has received near-universal acclaim from round the world. As it got underway, the words that came to mind were, "Thank God for ...
Start making short videos for your church or evangelism
One thing I love about Paul Clifford is that he gives stuff away. He writes in his newsletter, "The first question I ask myself every week is… what can I give away this week?" A keen advocate of video production, Paul writes: "I created my own product announcement video for Church Video Summer School..."
Using Pinterest for your nonprofit, church or ministry
If you haven't tried Pinterest yet, see our introduction and the remarkable story in this infographic...
Watch free all sessions from Biola Digital Ministry conference
You can now watch on YouTube all the sessions from the recent Biola Digital Ministry Conference. It's a great opportunity to learn in depth about a range of topics.
The must-see digital ministry resource guide for churches
An exciting new resource provides valuable help for churches wanting to use the Web and social media: Internet Toolbox for Churches. "The Internet and social media present today's church with unprecedented opportunities to effectively connect with and reach people," says Dave Hakes. He founded ITC after several years as president of the congregation at his active, Christ-centered and outreach-driven Boston church.
Storytelling is at the heart of all effective communication.
When someone says, "Let me tell you a little story," it switches something on in our brains. Because we are hard-wired for story. If you preach, lecture, teach, or write without using stories, you are likely reducing the understandability of your message by a factor of 10, and its memorability by a factor of 20.
What Christians can learn from consumer best buy research
There's a magazine from my childhood which has hugely influenced my thinking since. Not a comic or storytelling publication. It was WHICH?, the magazine of the pioneering UK consumer group CA. Research is also vital for Christian ministry and evangelism.
Jeffrey Overstreet explains the significance of storytelling
It probably needs a storyteller to explain the significance of story. And when that storyteller is Jeffrey Overstreet, it will be good.
Use images always, everywhere, they enhance text and readability
We are wired for visual imagery. An image can express – in a fraction of a second – a mood, a truth, or just an enticement to keep reading a text article. Use them constantly! Creative commons (i.e. broadly free to use) images can be found through an advanced image search at Google or Flickr. There are also many other sources of free photos, graphics and icons, including Bible images.
Readability for writers - how to test your writing
Communication only happens when the recipient understands the message clearly. Daily Writing Tips encourages all writers to put their copy through a readability tester. This provides a Flesch-Kincaid Grade level and a Reading Ease score. Readers Digest built its huge readership with a style that specifies an English level of the average 13-year-old. They also wisely communicate everything with storytelling. You may perhaps recall personalized non-fiction such as 'I am John's heart'. Wesley would run all his sermons past his maidservant, and simplify the stuff she did not understand.