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Smugglers and roses. Avoiding christianese jargon & bible translation problems
In UK, we have a builders merchants called Travis Perkins. They are a great place to buy timber and other materials, and doubtless a business of the utmost probity, named after two companies that merged. But it is interesting to consider the hidden color, the resonance, in this name. No word exists in a vacuum. Words only have life because they create an image in our minds. And this image, different for each of us, will be an amalgam of our previous personal experience plus an overlay from our history and culture.

http://internetevangelismday.com/blog/archives/7049

Effective communication: Robin Hood wedding march went wrong
Effective communication has many strands. One is listening, asking questions and checking for feedback that the message we communicate is actually understood. A couple in UK arranging their marriage service requested the organist to play 'the Robin Hood theme' for the bride to come up the aisle. This was readily agreed to. No problems. Here's what they wanted...

http://internetevangelismday.com/blog/archives/4800

Word cloud analysis on Bible, our own words, or evangelistic writing
Word clouds assign size to demonstrate the frequency of word use in text. 66Clouds.com have done this for the entire Bible. What, I wonder, would word-cloud analysis of my spoken words look like? "Me, my, I, no, disagree, but"; or "you, we, us, yes please, thank you, well done"? Scary. And such a word cloud exists.

http://internetevangelismday.com/blog/archives/3555

Don't use insider Christian religious jargon
Three funny but serious video clips highlight the importance of avoiding 'Christianese' jargon.

http://internetevangelismday.com/blog/archives/2374

Christian writer housestyle guide to grammar, punctuation and writing style
This house-style guide was produced by a UK Christian printing ministry for writers of books and magazines and is used by permission. It also aims to be international in scope.

http://internetevangelismday.com/style.php

Avoiding idiom, writing simply: keys to effective Christian writing and web communication
‘Idiom’ is the use of language in a way that is not literal. The English language is full of idioms. Unfortunately, they are not even universal around the English-speaking world. For people who speak English as a second language, idiom is even harder to understand. We use idiom all the time without realizing. Here are some really obvious ones...

http://internetevangelismday.com/idiom.php

Keys to preaching effective sermons and biblical evangelism: neutral language that audience understands best
When you seek to communicate the message of Jesus to those outside the faith, do you ever feel like you’re not getting through? There can be many reasons for this, including their own resistance, spiritual blindness, spiritual warfare, ego, personal pain, anger with God, disappointment with God or Christians, etc. But a major reason might be that you just aren’t speaking their language.

http://internetevangelismday.com/preaching-effective-sermons.php

Jargon - how insider jargon Christianese words spoil Christian communication and evangelism
In most sermons for Christians, or any Christian magazine, there are usually very many jargon words and phrases. We feel comfortable with them! Using them makes us feel that we belong! In prayer too, we love to use these ‘Christianese’ words, as humorist Jim Watkins demonstrates.

http://internetevangelismday.com/jargon.php

Book review: Plain English Campaign downloadable guides
The Plain English Campaign campaigns against gobbledygook, jargon and misleading public information. They encourage writers to use meaningful words. Their free downloadable guides in PDF format explain the principles. Particularly useful for a web writer are their two general guides: How to write in plain English and The A-Z of alternative words.

http://internetevangelismday.com/bookreviews/plain-english-campaign.php