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Book review: God Space, by Doug Pollock. Effective conversational evangelism.
Most of us struggle to connect with outsiders and have meaningful conversations about faith. We may have been taught to use formulaic methodogies to steer conversations and proclaim set-piece 'one size fits all' gospel presentations. If ever these worked moderately well in times past, they don't now. Pollock’s book explains his concept of creating a conversational ‘God Space’ in which to engage, by learning to notice and listen, and thereby avoid a range of conversation killers or hijacking methods that control a conversation.

http://internetevangelismday.com/blog/archives/4079

Creative thinking: how to think creatively of new evangelism methods
A 30-second film shows six people playing basketball, three in white shirts and three in black. Volunteers are asked to count the number of times the white shirt team pass the ball. At the end of the film, they are asked if they saw anything unusual. Most do not. The unusual thing is: halfway through the film, a man wearing a gorilla suit walks through the players, beats his chest to the camera, then walks off.

http://internetevangelismday.com/creative-thinking.php

Book review: Total Truth: Liberating Christianity from its Cultural Captivity by Nancy Pearcey
Pearcey brings remarkable scholarship and perceptive insights to this vital book. She demonstrates the importance of worldview; how different worldviews have impacted Christians and the proclamation of the Gospel; and how we have often yielded ground to secular worldviews because we have not attempted to understand them.

http://internetevangelismday.com/bookreviews/total-truth-liberating-christianity-from-i...

Book review: Evangelism Outside the Box, by Rick Richardson
Within a rapidly-changing and secular culture, we need new ways of telling people the old, old story. Richardson explains how to get outside the box of ideas and practices that are sacred to us but not sacred to God. He provides fresh perspectives on relying on the Holy Spirit, awakening spiritual interest in others, and appealing to what they value (instead of what we think they should value). It is foundational to any type of evangelism in the modern world, and illuminates key strategies that are needed in web outreach.

http://internetevangelismday.com/bookreviews/evangelism-outside-the-box.php